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After
Leather Direct moved down from
177 Cuba St to take over from
Bellamys Bookshop at
number 105, its old shop was taken over by DJ equipment supplier
DMC. With
Mojo Sound,
Slowboat Records, the
San Francisco Bath House and
Valve all in the vicinity, that makes this the most muso-friendly block of Cuba St.
DMC's move left a gap in Manners Mall that has just been filled by a branch of Auckland-based streetwear and
graffiti-supplies retailer
Loaded, further entrenching Manners Mall's reputation as the hoodie mecca of Wellington. To be fair, though
Loaded stocks all the usual brands (
Dickies,
Carhartt,
Nike), it also has a few more interesting items that I haven't come across before, and the upstairs trainer temple would be enough to get any sneakerphiliac drooling.
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Next door to
DMC at 175 Cuba St, there's been a less convoluted chain of events. The
China House moved out, and while they still have an outlet at the Wellington Market (but
not for long), I haven't heard of any plans to open a replacement shop. The space is just about ready to open as the Wellington branch of
Illicit Boutique, complete with murals by their good friend
Misery. The location of this
long-awaited development could hardly be better: along with
Popup,
Eyeball Kicks and
Calico Jacks, it will form a tight little cluster of skull-obsessed emo-chic.
What does all this mean for Wellington? After unravelling all the moves, effectively we've had a (grumpily) independent second-hand bookshop replaced by a brand-laden purveyor of globally commodified yoof culture, and a nationwide chain of furniture importers replaced by a nationwide chain of hipster-friendly quasi-goth fashion. There's a slight trend towards gentrification and homogenisation, but it's hardly rapid given that the whole process has taken most of a year. Also, since
China House's wares are still available, it's resulted in a slight increase in the diversity of products available in the city.
The demand for retail space still appears to be strong (there are only two spaces left in the new
Chaffers Dock development!), so affordable shop space may become scarcer with time. On the other hand, the overall supply will increase once all the retail components of Harbour Quays, the waterfront and
Chews Lane come onto the market, as well as all the surviving buildings around the bypass. With luck, all the upmarket and chain stores will find the space they need up the northern end of town, allowing Cuba St to do what it does well.
3 Comments:
Hey anyone know if Electric Avenue has failed already? Their front windows are all boarded up...
I went in there a couple of months ago. It was really HORRIBLE.
I noticed that last night, too. I was on the other side of the road so I didn't notice what the signs on the hoardings said, but the lights were on and it definitely looks like some sort of construction is going on in there. My first though was either that someone had smashed the windows, or that they're creating a street-level smokers' area.
Yes. Horrible.
Definitely a smokers' area. And definitely still horrible.
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